Tips for writing great posts that increase your site traffic

Appfolio Websites • January 22, 2020

Write about something you know. If you don’t know much about a specific topic that will interest your readers, invite an expert to write about it.

Speak to your audience

You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page, look here to find topics to write about


Take a few moments to plan your post

Once you have a great idea for a post, write the first draft. Some people like to start with the title and then work on the paragraphs. Other people like to start with subtitles and go from there. Choose the method that works for you.


Don’t forget to add images

Be sure to include a few high-quality images in your blog. Images break up the text and make it more readable. They can also convey emotions or ideas that are hard to put into words.


Edit carefully before posting

Once you’re happy with the text, put it aside for a day or two, and then re-read it. You’ll probably find a few things you want to add, and a couple more that you want to remove. Have a friend or colleague look it over to make sure there are no mistakes. When your post is error-free, set it up in your blog and publish.

January 23, 2020
I thought this was a great article this morning and agree with the analysis. Enjoy. Thanks Billy Business Insider Article
By William Bayne January 22, 2020
It is an interesting to contemplate on the direction of interest rates in both the near and long term. Unfortunately there are not a lot of scenarios I can imagine that would justify interest rates going up. I think there is no doubt the market is too hot, largely from this low interest rate environment we have lived in for the last decade, but increasing rates would have massive effects across all business sectors. Perhaps a few questions to frame the thoughts: If interest rates move up how will businesses respond? Clearly less investment, less borrowing. If interest rates move up what happens to asset pricing? Clearly assets prices will move down. What happens to the stock market? More of the above. What happens to the bond market? Yields increase but pricing comes down. That becomes a bit of a vicious cycle and we see a lot of compression on pricing and quite frankly yields. Currency market? Dollar denominated assets become more attractive and we see more foreign investment piling into an already over rev'd economy. Long term benefit? Possibly, could be like taking some bitter medicine. Take the medicine now so the future outcome becomes more predictable. reset some pricing and slow things down to prolong an expansion. Trouble with this thought is that we have become a giant globally connected economy. All of this is complicated for the future and makes the likelihood of increasing rates unlikely for the foreseeable future. It also acts as a gravity pull on business returns and yields. Earning large yields going forward is simply going to get tougher and tougher as rates diminish. Expansion to survive I fear will become the new mantra. Interesting time to live. Billy
By Appfolio Websites January 22, 2020
The new season is a great reason to make and keep resolutions. Whether it’s eating right or cleaning out the garage, here are some tips for making and keeping resolutions.
By Appfolio Websites January 22, 2020
There are so many good reasons to communicate with site visitors. Tell them about sales and new products or update them with tips and information.